Vladimir
Product Owner 1inch
Andrey
Creative Producer Infographics (agency)
Leveraging gamification enabled us to conduct diverse marketing initiatives within our community, significantly boosting our token's liquidity.
Collaborating with Nord Beaver has been phenomenal! Their team took a diligent approach, swiftly initiated the project, and successfully launched it in time for the tournament kickoff!”
Luckily, we successfully tackled this challenge.
An important aspect of our collaboration with Nord Beaver was sharing responsibilities; we handled graphic production while they managed subsequent processes, including animations and integrating graphics into the game.”
We successfully met the task, and our community, already comprising around 30,000 members at the time of the demo's launch, was ecstatic.”
Right from the start, the Nord Beaver team made a remarkable impression. They brought their expertise onboard, integrating solutions like Pixi and Player.io into our project.
Throughout the event's journey, we underwent multiple creative iterations—what a challenging yet exhilarating ride! The final lines of code were penned and merged mere hours before the start of Burning Man itself! Hah! It was truly an amazing experience!”
Nord Beaver was responsive to our needs. Even before signing the contract, they provided concept art, crucial in meeting our strict timelines. The gamification seamlessly integrated with our CRM, enabling efficient management of the new user database, updating existing user statuses, distributing promo codes, and setting up multiple remarketing campaigns.”
“We approached Nord Beaver with a request to develop a gamification project for a major bank's internal event, aligning with the company's anniversary. The project posed challenges: integrating numerous elements into gamification, including incorporating internal banking processes as game mechanics.
“The idea of exploring games as a viable entertainment form emerged in mid-2021, coinciding with the surge of the gamefi industry. Nord Beaver's team secured a grant to pioneer gamification using retro wave-style racing mechanics, birthing the game, DeFi Racer.
“We reached out to Nord Beaver via their website just after the start of the new year in 2022.
The challenge was daunting: within a tight 3-week window, we aimed to develop a web-based demo for our game. It needed to feature multiplayer capability (supporting up to 500 players on one map), chat functionality, interactive quests, and a cyberpunk-style city location. Nord Beaver swiftly commenced work on the project almost immediately after our initial discussions—given the tight deadlines, there was no room for delays.
“Our platform, Sparkle Verse, emerged as a solution for hosting online events, gaining significant traction during the COVID-19 pandemic. In 2020, we hosted the official Burning Man Online event on our platform.
“Our aim was to launch gamification to engage our existing customer base at boohooman.com and attract new buyers by offering valuable prizes through game achievements. This event coincided with the 2021 UEFA European Championship, spanning multiple cities with the final held at Wembley Stadium.